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ATLAS&OCEAN
High Atlas → Atlantic · 4167 m
ATLAS&OCEAN
Mark left, name right — the workhorse. Website header, email signature, invoices.
Six complete lockups · mark + wordmark together
ATLAS&OCEAN
High Atlas → Atlantic · 4167 m
ATLAS&OCEAN
Mark left, name right — the workhorse. Website header, email signature, invoices.
The A is the mountain · 4167 m
The first A is drawn as the mountain itself — solid peak, crossbar cut like a treeline, pennant planted on its summit. One object, instantly ownable; the A alone is the favicon.
ATLAS&OCEAN
Marrakech → Essaouira
ATLAS&OCEAN
Centred totem for covers, hero screens, luggage tags — anywhere the logo stands alone.
Expedition outfitMorocco
ATLAS&OCEAN
Marrakech → Essaouira4167 m
Boxed like a gear tag — mark, name and route data in one sewable, stampable unit.
ATLAS
&OCEAN
Summit → sea · Morocco
ATLAS
&OCEAN
The pole runs the full height of the stacked name — flag at the top, peak and swell at its foot. Editorial; loves narrow spaces.
ATLAS
&OCEAN
Est. 2026 · Morocco
ATLAS
&OCEAN
The pennant scene ringed like a patch, name alongside — for stamps, stickers, caps and the corner of every photo. This is the arrangement that shipped.
Same story — flag · mountain · water — different constructions
One clean triangle — Toubkal itself. Simplest silhouette, strongest at tiny sizes.
The flag on the true summit of a jagged ridge — more mountain-range, less pictogram.
Open outline with an inner contour — lighter weight, echoes the itinerary maps. Airier next to text.
Swallowtail cut — the sailing-club burgee on a mountain. The one flag shape that belongs to both worlds.
The pennant scene sealed in a ring — patch-ready for caps, sleeves, stickers, stamps.
The peak mirrored in water — mountain above the line, its teal reflection below. Atlas over ocean, literally.
The wordmark carries the pennant · three ways to combine
High Atlas → Atlantic · 4167 m
One lockup, no separate glyph to manage: the acid pennant replaces the ampersand and plants the flag between mountain and sea. Favicon = the flag alone.
High Atlas → Atlantic · 4167 m
Both survive intact: full pennant glyph (with the wave) beside the acid-ampersand wordmark. Most flexible — glyph works alone on kit, stamps, socials.
ATLAS&OCEAN
Marrakech → Essaouira
ATLAS&OCEAN
Flag-with-& above the clean wordmark — crest for centred uses: hero, PDF covers, luggage tags. Inverted acid favicon for contrast in a browser tab.
Each shown light, dark, small
High Atlas → Atlantic · 4167 m
No symbol to remember — the acid ampersand IS the brand. Cheapest to use everywhere; the favicon is just the block.
ATLAS
&OCEAN
Summit → sea
The locked Direction-B seal, recut for the Altitude palette. Stamps beautifully on kit lists, PDFs, tote bags; the ringless core is the small-size mark.
ATLAS&OCEAN
Treks · Morocco
ATLAS&OCEAN
Nested contour lines form the A — the itinerary-map language of the site condensed into one letter. Quietest of the six; scales down perfectly.
ATLAS
&OCEAN
Profile: summit → sea
ATLAS&OCEAN
The site's route-profile chart made into a badge — elevation line, acid summit, teal sea level. Most literal fit with the Altitude design; born to be an app icon.
ATLAS&OCEAN
Plant it at 4167 m
ATLAS&OCEAN
A pennant planted on the summit ridge, swell below — the story you act out Sunday 08:10. Playful; energetic beside the strict grid.
ATLAS&OCEAN
Mountain over water
ATLAS&OCEAN
Ridge, horizon, swell — the whole business in three stacked strokes. Most versatile as a standalone glyph; the wordmark can live beside or below it.
Palette: ink #10151A · sage #E6E8E3 · teal #2F6E8F · acid #DDFF33 · type: Saira Condensed + IBM Plex Mono